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  • March 27, 2023

    How Can Companies Maximize the Benefits of Licensing?

    Trademarks have become an integral part of many companies’ business operations, providing a valuable asset that can be monetized through licensing. Licensing is the process of granting permission to use and market a trademarked ...

  • March 22, 2023

    What Are the Benefits of Trademark Management Software?

    Trademark management software is a specialized tool designed to help companies manage their trademark portfolios. A trademark portfolio is a collection of trademarks owned or used by a company. It is important to properly manage t...

  • March 20, 2023

    What Steps Should Companies Take to Protect Their Trademarks?

    When it comes to protecting their trademarks, companies have plenty of options available. To ensure that their marks remain legally enforceable, companies should take the following steps to protect their trademarks.   Con...

  • March 20, 2023

    What Are the Challenges of Managing a Trademark Portfolio?

    A trademark portfolio is a collection of trademarks owned by a company. Trademarks are valuable assets of a business, and the management of these assets is a complex and challenging task. This article will discuss some of the diff...

  • March 20, 2023

    What Are the Challenges of Managing a Trademark Portfolio?

    Trademark portfolios are becoming increasingly complex and require more resources to maintain and manage. Protecting the intellectual property associated with a brand is crucial for any business in today’s competitive environmen...

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