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Mobile applications: what protection of icons by trademark law?
The market for mobile application never cease to grow. Global user spent $143 billions in mobile apps in 2020. Twitter, Facebook, Instagram, LinkedIn, Netflix. Each of these app are highly recognizable thanks to their icons. In o...
How to identify counterfeiting in Covid – 19 vaccines?
The number of illegal classified ads intended to sell real or fake vaccines, or fake certificates of vaccination against Covid, is on the rise. Sold from $ 500, these products very often turn out to be scams or fakes. "As several...
Why filing for a European Union trademark?
For over 25 years, the European Union Intellectual Property Office (EUIPO) enables to register trademarks that are effective across all member states. Registering a European Union trademark has many advantages. It allows to acqui...
How to effectively manage your trademarks portfolio?
The trademarks portfolio management system has been designed to be efficient and secure to adapt to your technical needs. IPzen is one of the best, easy-to-use management software for intellectual property professionals available ...
What are the challenges of remote working?
Due to the Covid-19 pandemic, remote working is booming in 2020, and reaching 41% of employees in May during the first confinement, according to Malakoff Humanis' 2021 annual Remote Work Barometer. From the outset, it should be...
How to create an environment of well - being at work?
"Your job will take a large part of your life, and the only way to be satisfied with it is to do a great job. And the only way to do a great job is to do what you love!” Said Steve Jobs. The work must then be carried out in an ...
Should artificial intelligence be protected by intellectual property law?
From Netflix recommendation system to self-driving car tests, or the Google Home smart assistant, artificial intelligence (AI), defined by ISO 2382-28 as "the ability of a functional unit to perform functions. commonly associated ...
Why is it important to renew your trademarks?
Registering a trademark is a complex process, which requires the implementation of a real action strategy, but it is not the end of the process and the life of your brand is just beginning. Its longevity is not guaranteed and ma...
Recent Posts
Mobile applications: what protection of icons by trademark law?
The market for mobile application never cease to grow. Global user spent $143 billions in mobile apps in 2020. Twitter, Facebook, Instagram, LinkedIn, Netflix. Each of these app are highly recognizable thanks to their icons. In o...
How to identify counterfeiting in Covid – 19 vaccines?
The number of illegal classified ads intended to sell real or fake vaccines, or fake certificates of vaccination against Covid, is on the rise. Sold from $ 500, these products very often turn out to be scams or fakes. "As several...
Why filing for a European Union trademark?
For over 25 years, the European Union Intellectual Property Office (EUIPO) enables to register trademarks that are effective across all member states. Registering a European Union trademark has many advantages. It allows to acqui...
Can social media company Snapchat be sued for designing a Speed filter in such a way that it allegedly encourages dangerous behavior?
After 2 kids died in a car crash while using Snapchat, Court says family members may sue the social media company in question. Snapchat is a social media application that users can download on their smartphones or tablets...
How to effectively manage your trademarks portfolio?
The trademarks portfolio management system has been designed to be efficient and secure to adapt to your technical needs. IPzen is one of the best, easy-to-use management software for intellectual property professionals available ...